In 2017, Fondren Fellow Jennifer Lee developed a marketing plan for Digital Scholarship Service (DSS) to promote the department’s services and resources to the Rice community.
In order to understand how the Rice community wants to learn about Fondren’s resources and how frequently the Rice community utilizes Fondren resources, Jennifer developed and distributed a survey to the Rice community. Among Jennifer’s recommendations is that Fondren library communicate with the Rice community through email notifications and newsletters to better reach a larger audience. Jennifer’s full report can be found at https://hdl.handle.net/1911/102505.
In response to Jennifer’s report, DSS has developed a plan to promote its services through several online methods, including this blog and a newsletter. The first issue of the electronic newsletter was recently distributed to campus via email. It can also be found here: https://mailchi.mp/a463d366a0b9/fondren-digital-scholarship-services-newsletter. DSS plans on producing newsletters several times a year.